Long Tail Keywords : How to Search and Use them
Long Tail Keywords
Long tail keywords can be helpful in bringing targeted traffic to your website or blog. By using these keywords you can target your audience better and competition can be reduced. Here, I am mainly providing some tips on how to search your long tail keywords:
1. Use of Google Suggest:
You will get suggestions for typing some words in the Google search bar. From these suggestions you can extract long tail keywords. This is a good way to find out more specific queries related to your niche.
2. Google Keyword Planner:
Google Keyword Planner is a free tool that comes with Google Ads. In this you can analyze your keywords and see related long tail keywords. By using this tool you can also find out competition and search volume.
Also Read – What is SEO in digital marketing and how it works
3. Ubersuggest:
Ubersuggest is another useful tool for searching long tail keywords. You can see related long tail keywords and their metrics by entering your seed keyword. This tool also tells you your keyword ideas along with their search volume, competition, and CPC (Cost Per Click).
4. Quora And Forums:
Visit question-answer platforms and relevant forums like Quora to see the questions asked by the audience. From here you will get an idea of what kind of terms people are using. You can include these terms in your content by converting them into long tail keywords.
5. Competitor Analysis:
Analyze your competitors’ content and see which long tail keywords they are using. In this you can get the secret of your success. You can optimize your website by integrating these keywords in your content.
6. Social Media and YouTube Comments:
By reading comments of relevant content on social media platforms and YouTube, you can understand what kind of keywords people are using. These can also be a source of long tail keywords for you.
7. Own Analytics:
View your website’s analytics and see what types of queries are coming to your site. You can further optimize your content by understanding the behavior of your existing audience.
By using these keywords, you can make your content more specific and targeted, so that you will get quality traffic and your readers will also get useful information. Keeping this in mind is important for SEO.
